In The August 2010 Issue...
**State Association Drama**2009 Insurance Company Ratings
** 2009 Ratings of the Most Popular Insurance Companies
**Upcoming Seminars
**Key Indicators to Monitor the Economy
Plus Monthly Features
New Perspective
Tips and Techniques
Hall of Shame
Editorials
Daniel M. Isard
Publisher
danisard@f4sight.com
(800) 426-0165
(602) 274-6464
fax: (602) 277-6722
"I have studied preneed for the past 25 years. Preneed is not an option to a funeral home, and advance selling is not an option for a cemetery. There are numerous interrelated issues with this subject, any one of which can send your preneed future into ruins. Through each of the past three decades, I have seen funding sources, marketing vendors and the servicers themselves find ways to screw-up their preneed and advance sales programs, which impair their profits and business value. That is why we publish Preneed Perspective! You have a better chance of doing it right when you know what is right!"
Objective • Professional • Up To Date • Honest
Testimonials:If the failure of National Prearranged Services does nothing else, it should awaken funeral directors to the need to diligently evaluate the preneed companies they do business with. Unfortunately, due to the complex nature of insurance and finance, few if any funeral directors feel qualified to do this. Fortunately Dan Isard and Preneed Perspective steps in to do that analysis for them. Funeral directors can now more confidently choose their preneed vendors knowing that someone is watching out for them.
Curtis D. Rostad, CFSP |
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